Case Study

Star Discount Chemist

About the project

A fast-growing Australian discount pharmacy delivering affordable and trusted healthcare solutions

Industry
Retail
Timeline
2023-24
Disciplines
E-Commerce
UI/UX
Development
Team Composition

Lead Designer
UI/UX Designer
Product Designer
Front End Developer

The Challenge

Star Discount Chemist (SDC) faced the need to modernise its retail process. The existing platform lacked essential e-commerce features, preventing customers from accessing their details online, choosing delivery or pickup options, and making seamless online payments. Building customer loyalty through a smooth, comprehensive shopping experience was crucial.

The Solution

We redesigned the SDC website to provide a user-friendly and intuitive e-commerce experience, allowing customers to effortlessly search for and reserve healthcare products. By incorporating modern features like easy online access, flexible delivery/pickup choices, and secure payment options, we enhanced the shopping journey. Our solution not only met but exceeded customer expectations, boosting brand loyalty and positioning SDC as the go-to destination for healthcare needs.